Author

  • Amy Rios

    View all posts Amy Rios is a seasoned marketing and communications professional with over a decade of experience writing for academic health care institutions, non-profit health care advocacy organizations, internal communications, and hospital associations. Through human interest stories such as Closing a Chapter of Texas Hospitals, Healing Uvalde, Brad Holland: Rallying for Texas Hospitals, Rios highlights the extraordinary efforts of health care professionals and the importance of provider and patient advocacy. Rios is also passionate about helping health care providers and communicators leverage the stories of patients, providers, researchers and institutions to highlight the human experience of delivering and receiving care. Rios is currently the senior marketing director at the Texas Hospital Association.

Articles by Amy Rios

THA 2024 Annual Conference
February 22, 2024
5 min read

THA’s 2024 Annual Conference: Unity in the Face of Challenge

Last week, THA’s Annual Conference, a hallmark event for health care professionals statewide, hosted nearly 500 attendees, speakers and sponsors in Dallas, Texas – the largest turnout since the pandemic.
January 2, 2024
8 min read

Brad Holland: Rallying for Texas Hospitals

One year ago, THA was launching into the 2023 legislative session, ready to advocate for Texas hospitals with the pandemic receding further in the rearview mirror. While we knew the months ahead would be challenging, the determination of conspiring forces to blame hospitals—once hailed as heroes amid the 2021 session for vaccinating Texans, managing multiple variants and saving lives —was…
THA Wrapped 2023
December 14, 2023
4 min read

2023 Wrapped on The Scope

As we approach the end of the year, we’re looking back at some of the high points of 2023. Despite the inevitable uphill battles during a session year, we are proud of what we’ve accomplished for our members, stakeholders and staff. We look forward to the interim year ahead and can’t wait to share our work with you. Member Highlights…
October 19, 2023
15 min read

Social Media Marketing for Rural Hospitals

A simple framework by rural hospital marketers for hospitals with limited bandwidth and budget for social media marketing.
September 19, 2023
5 min read

THA’s Testimony Tips

Standing before lawmakers to articulate the needs, trials and triumphs of hospitals and the communities they serve is necessary to ensure that health care policy is rooted in reality.
June 6, 2023
9 min read

An Interview with ChatGPT on the State of Texas Health Care

THA sat down with the popular AI chatbot to get its take on the most pressing issues facing Texas hospitals today.
May 2, 2023
4 min read

Creating a Safe Space: How THA is Helping Texas Hospitals Improve Patient Safety

THA’s Patient Safety Organization helps Texas Hospitals promote patient safety and work collaboratively to improve health care outcomes.
March 21, 2023
8 min read

COVID-19 in Texas Hospitals: Three Years Later

This month marks three years since the COVID-19 pandemic irrevocably changed the health care landscape. On March 13, 2020, Gov. Greg Abbott declared a state of disaster for all Texas counties. Schools went online, Texans were urged to stay at home and hospitals paused elective procedures. The world stopped and waited for an end that took years to arrive.
March 14, 2023
8 min read

Remaining Resilient in Health Care

To help equip health care workers with tools to address the ongoing crisis of burnout, THA hosted a workplace resiliency webinar series in collaboration with the Texas Organization of Rural and Community Hospitals, made possible with funding from the U.S. Department of Health and Human Services Administration for Strategic Preparedness and Response (ASPR).
John Hawkins makes opening remarks for the 2023 THA Annual Conference and Expo
February 16, 2023
7 min read

Looking Back at THA’s 2023 Annual Conference

For the first time since the start of the pandemic, THA hosted its full annual conference without attendance caps or restrictions. After a virtual-only conference in 2021 – which was rescheduled due to Winter Storm Uri – and a smaller-than-usual 2022 conference due to the omicron variant, THA members finally reconvened in Austin, Texas on Valentine’s Day.