THA Annual Conference and Expo


Jan. 26-27, 2017

Austin, Texas

Wednesday, January 25 - Pre-Conference Day

8 a.m.–6 p.m.

9 a.m.–5 p.m.
Health Care Strategic Communications Summit*
*This training has a separate registration fee

9 a.m.–4 p.m.
HPE Meeting*
*This training has a separate registration process

2–5 p.m.
Rural Health Care Workshop*
*This training has a separate registration fee

2-3 p.m.
The Importance of the 1115 Transformation Waiver to Rural Hospitals
Lisa Kirsch, senior policy director, Dell Medical School, The University of Texas at Austin

This session will review the importance for rural hospitals of the Texas Medicaid 1115 Transformation Waiver, including the Delivery System Reform Incentive Payment program and possible next steps for the waiver.

3-3:10 p.m.

3:10-4 p.m.
What's on the Rural Legislative Agenda in 2017?
Don McBeath, director of government relations, and Dave Pearson, FACHE, president and CEO, Texas Organization of Rural and Community Hospitals

Hospitals are operating in one of the most challenging times, especially rural hospitals. This session will look at the current closure crisis and the driving forces behind it. There also will be a discussion about what action is needed to right the course and the steps hospital administration and boards should be taking. Attendees will gain an understanding of why the rural hospital closures are occurring; learn information on state level issues and what can be done to address them; and learn details on federal policy and its impact on the closure situation.

4-5 p.m.
Rural and System Partnerships: Success Stories From Around Texas
Don Bates, CEO, Golden Plains Community Hospital; Harris W. Brooks, CEO, Palo Pinto General Hospital; and Mike Easley, vice president for hospital operations, Preferred Management Corporation, Shawnee, Oklahoma

Hear from rural hospital leaders from across the state as they share success stories related to stroke and sepsis protocol standardization; shared mobile services; transfer relationships; peer review; and more.

1:30–5 p.m.
ACHE F2F Panels
*This training has a separate registration fee

1:30-3 p.m.
Service-Line Development
Jeffrey A. Stout, RN, emergency department service line director, Emergency Department, Baylor Scott & White Medical Center Lake Pointe; Brett Lee, FACHE, CEO, Dallas Market,Tenet Healthcare; and Alan Vierling, executive vice president, Harris Health and administrator, Lyndon B. Johnson Hospital, Houston

Many health care organizations are using a service-line approach to organizational development for the purposes of strategic planning, business planning, operations and marketing. Service-line development is not only an organizational tool, but also can increase physician involvement, align resources and provide an integrated continuum of care for the patient. Benefits can include increased customer satisfaction, quality and performance improvements, market share gains and financial improvement. This program will review common operational and cultural issues of organizing around service lines followed by panelist presentations of specific service-line case studies. The program will conclude with a question-and-answer period.

3:30-5 p.m.
Marketing and Money: Linking New Products, Services and ROI
Preston Gee, vice president, strategic marketing, CHRISTUS Health, Irving; Cristian Lieneck, Ph.D., FACHE, associate professor, School of Health Administration, College of Health Professions, Texas State University,San Marcos; and moderated by David Mikula, chief development officer, Amedysis (AMED, Nasdaq), Nashville, Tennessee

When developing new products and services, health care professionals must have a comprehensive understanding of their consumers—their needs, values and communication preferences. Accordingly, a well-thought out marketing strategy is vital to the success of your organization. To stay competitive, the strategy must continuously measure effectiveness and make appropriate adjustments.

Thursday, January 26

7 a.m.-7 p.m.

7-8 a.m.
Breakfast in the Exhibit Hall

8-9:30 a.m.
The Future of Health and Medicine: Where Can Technology Take Us?

Daniel Kraft, M.D., founder and executive director, Exponential Medicine, San Francisco, California

From the perspective of a leading physician, scientist and innovator, this talk examines rapidly emerging, game-changing and convergent technology trends and how they are and will be leveraged to change the face of health care and the practice of medicine in the next decade.  Take a deep dive into where emergent fields such as low cost personal genomics, the digitization of health records, crowd sourced data, molecular imaging, wearable devices and mobile health, synthetic biology, systems medicine, robotics, artificial intelligence, nanotechnology, 3D printing and regenerative medicine are transforming health care and have the potential to enable clinicians, empower patients, and deliver better care and outcomes at lower cost.

9:30–10:15 a.m.
Refreshment Break in the Exhibit Hall and Member Showcase

10:15–11:15 a.m.

Policy/Regulatory Track
Straight From the Capitol: 85th Legislative Session Highlights
Jennifer Banda, vice president of advocacy, public policy and HOSPAC, Texas Hospital Association, Austin

The 2016 election was surprising, to say the least. What affect will it have on the 85th Texas Legislative Session, and more importantly, what impact will it have on your hospital? Hear from Jennifer Banda, J.D., vice president of advocacy, public policy and HOSPAC at the Texas Hospital Association, for an update on Texas hospitals’ policy priorities and what to expect during the 2017 legislative session. This session repeats after lunch so feel free to enjoy other sessions and avoid the crowd.

Quality/Nursing Track
Craig Rhyne, M.D., chief medical officer, Covenant Health, Lubbock

This presentation explains why traditional pain management techniques are inadequate in maintaining adequate pain control in hospitalized patients. The dangers of traditional management will be explored and a basis for alternative, evidence-based management techniques that are believed to be both safer and more cost effective for our patients will be provided. Rhyne also will discuss the cost of newer agents that must be weighed against the cost of complications and delays in care to truly assess their benefit in our patients. Finally, recommendations from regulatory agencies such as CMS and the Joint Commission regarding Multimodal Pain Therapy will be reviewed.

Finance Track
The Looming Fiscal Cliff: An Update on DSH/Supplemental Payments
Kevin Latimer, chief finance officer, Childress Regional Medical Center; Pam McDonald, director, rate analysis, Texas Health and Human Services Commission, Austin; Richard Schirmer, FACHE, vice president, health care policy analysis, Texas Hospital Association, Austin; and Susan Turley, president, Doctors Hospital Renaissance, Edinburg

Hear from a panel of experts about the latest on how hospital leadership teams are approaching management of supplemental payments in the new normal. The panel includes a full perspective from a panhandle rural facility to the largest investor owned facility in the Rio Grande valley. The Texas Health and Human Services Commission will share insight on rate analysis and the future of disproportionate-share hospital program and upper payment limit program. This will be a highly interactive session so be prepared with questions to challenge our panel.

IT/Data Track
Business Intelligence for Cost Control
G.T. LaBorde, CEO, IllumiCare Inc, Birmingham, Alabama

Cost transparency, predictive analytics, population health and other analytics are powerful tools. They are most effective when provided to your clinicians in real-time, at the point of care. Studies show that when given costs in real time, providers order fewer and less expensive medications, labs and radiology tests. The presentation will assess options for displaying cost data at the point of care and reveal published studies on the behavioral effects of clinicians having cost data in real-time.

Leadership/Governance Track
Transformational Leadership: Models for Success in Texas
Tim Adams, CEO, Tenet Texas Market; Benjamin Chu, M.D., president and CEO, Memorial Hermann Health System, Houston; and John Hawkins, senior vice president, government relations, Texas Hospital Association, Austin

This session will explore the rapid and dynamic changes in health care and how today’s leaders can develop a culture of excellence across an organization for high performance results.  Hear from leading industry giants in Texas.

Legal/Health Law Track
Implementing Rule 1557 in Uncertain Times
Brian Jackson, partner, Jackson & Carter PLLC, Austin

As of Jan 1, 2017, all entities that operate a health program which receives Federal funds must comply with Rule 1557 of the Affordable Care Act by providing equal access to health services without regard to gender, sexual orientation or gender identity and by establishing effective language translation and interpretation services for patients who are not proficient in English. Entities must take initial and continuing steps to inform patients, beneficiaries, and the public of their compliance with 1557 including patient specific distribution and public postings. This session will help attendees understand how to educate staff at multiple levels in the organization on patient and family interaction as well as review key areas for signage and policy updates that must occur in 2017. 

11:15 a.m.–12:45 p.m.
Earl M. Collier Award Luncheon
Jeffrey Canose, M.D., FACHE, chief operating officer and senior executive vice president, Texas Health Resources, Dallas and board chair, Texas Hospital Association, Austin

12:45–1:45 p.m.

Policy/Regulatory Track
Straight From the Capitol: 85th Legislative Session Highlights (Repeat Session)
Jennifer Banda, vice president of advocacy, public policy and HOSPAC, Texas Hospital Association, Austin

The 2016 election was surprising, to say the least. What affect will it have on the 85th Texas Legislative Session, and more importantly, what impact will it have on your hospital? Hear from Jennifer Banda, J.D., vice president of advocacy, public policy and HOSPAC at the Texas Hospital Association, for an update on Texas hospitals’ policy priorities and what to expect during the 2017 legislative session. This session is repeated from the morning session.

Quality/Nursing Track
Creating an Organizational Culture that Supports Innovation

Bonnie Clipper, RN, D.N.P, FACHE, chief clinical officer, Cornerstone Hospital of Austin

Innovation will be required in order for us to transform health care to attain our organizational goals of improving patient outcomes, reducing the cost of care and improving access to care.  As organizations acknowledge the need for dramatic change, there are challenges to building cultures that encourage and support innovation and change. This session will discuss characteristics and components of innovation, how to foster creativity and how to inspire an organization to use innovative thinking as a tool for change.

Finance Track
Negotiating Contracts in Value-Based Payment Models

Debra Ryan, vice president, strategic and financial planning, Kaufmann Hall

Value-based contracting is forcing organizations to accept greater financial risk by agreeing to deliver defined services to specified populations taking into account pricing and outcomes. While this is the desired future state, health plans are struggling with contract formats and the infrastructure to administer the emerging models. The development of an aligned contracting and care delivery strategy is critical to success under these formats. This session will explore the factors to consider when evaluating value-based payment arrangements, including risks and rewards, and contract terms. 

IT/Data Track
Furthering Population Health: Why ICD-10 is Worth the Trouble

Rhonda Buckholtz, vice president, strategic development, AAPC

In this session, Buckholtz will discuss the unique documentation concepts surrounding ICD-10 diagnostic codes and the effect physician documentation can have in pulling data for registry reporting, quality and coding and population management. Understanding how patient care reflects into these documentation concepts can help facilitate compliance, and help to facilitate better reporting. 

Leadership/Governance Track
Advocating for Your Hospital in a Time of Uncertainty

Stephanie Limb, vice president, advocacy communications, Texas Hospital Association, Austin; and Lance Lunsford, chief marketing/business development officer, Texas Hospital Association, Austin and interim president and CEO, HealthSHARE, Austin

The 2016 elections had some surprising outcomes. But while our nation's politics are in flux, what hasn't changed is hospitals' commitment to providing the best care to all who need it. Keeping that commitment requires stable, reliable and adequate funding. No matter the political make-up of the state legislature or U.S. congress, Texas hospital trustees must be a trusted source of nonpartisan information about hospitals' funding needs. In this session, trustees will learn the key policy priorities for Texas hospitals in 2017 and how to most effectively communicate those priorities to the wider community.

Legal/Health Law Track
HIPAA Update on Texting, Telehealth and More<

Colbey Reagan, partner, Waller Lansden Dortch and Davis, Nashville, Tennessee

This presentation will provide an overview of emerging HIPAA and state law privacy issues. The presentation will include an overview of important 2016 developments in regulation and enforcement activity as well as a look ahead to important issues to be aware of in 2017, including privacy issues associated with telehealth and evolving technologies.  

1:45–2:30 p.m.
Refreshment Break in the Exhibit Hall and Member Showcase

2:30–3:30 p.m.

Policy/Regulatory Track
Opioid Abuse and Prevention: Pathways to Solutions in Texas
Matt Feehery, CEO, Memorial Hermann Prevention and Recovery Center, Houston; and Charles Smith, Ph.D., regional administrator, Substance Abuse and Mental Health Services Administration, Denver, Colorado

Americans are in the middle of an unprecedented opioid painkiller crisis. Opioids are overused, overprescribed and highly addictive. The dosages and frequency of prescriptions have contributed significantly to the opioid crisis we have in our country today. A combination of cutting down supply and meeting demands is ideal. This means prevention efforts by physicians and also more access to treatment programs for those already addicted. In this session, experts will discuss alarming trends in opioid usage and the impact on our healthcare system, innovative approaches for treatment planning in any healthcare organization or community and a movement towards voluntary prescribing guidelines.

Quality/Nursing Track
Anti-Microbial Stewardship Plans for Success: Practical Strategies to Implement
Theresa Jaso, Pharm.D., network clinical pharmacy specialist - infectious diseases, Seton Healthcare Family, Austin; Jane Siegel, M.D., pediatric infectious disease specialist, UT Southwestern Medical Center and Children's Medical Center Dallas; and Shawn Tupy, health care safety group manager, Emerging and Acute Infectious Disease Branch, Texas Department of State Health Services, Austin 

This program consists of subject matter experts who have implemented antibiotic stewardship activities in their health care facilities. Explanation of the seven core elements of an antibiotic stewardship as defined by the Centers for Disease Control and Prevention will be discussed and include common barriers encountered with starting or expanding an AS program. Questions related to AS programs from attendees will be fielded by the experts for input onto their own facilities’ AS program.

Finance Track
CFO Strategies for Successful Financial Board Reports

Deborah Whitley, partner, BKD, Waco

One of your key responsibilities as hospital CFO is ensuring that your board and leadership team are comfortable with hospital financials and dashboards. Do you struggle with synthesizing hundreds of pages of reports into something that is easy to understand regardless of the reader’s level of financial acumen? In this session you’ll learn how to structure financial reports for any reader and then how to present what they need to know and prepare for the questions they should be asking.

IT/Data Track
Ransomware Evolved

Craig Williams, senior technical leader, global outreach manager, Cisco, Austin

Ransomware is an ever-growing threat to both commercial and non-commercial users of the Internet. Previously a human was required to click an email, browse a website, or otherwise interact with an application to be compromised. In this talk we will look at ransomware that has targeted the health care industry as well possible threats posed by IoT devices.

Leadership/Governance Track
THA Leadership Fellows: A Clear Path to Improving Behavioral Health

Sara Gonzalez, vice president advocacy, Texas Hospital Association, Austin; Wayne Young, FACHE, senior vice president, JPS Health Network, and behavioral health administrator, Trinity Springs Pavilion and Trinity Springs North, Fort Worth; and THA 2016 Leadership Fellows Class

The 2016 class of the THA Leadership Fellows program present their capstone work of a year’s worth of research and findings on where behavioral health can achieve expansion and improvements in Texas over the coming years. Experts Wayne Young and Sara Gonzalez will moderate the discussion. Audience participation is encouraged!

3:30–4 p.m.
Refreshment Break in the Exhibit Hall

4–5:30 p.m.
Political Debate: A Texas Showdown

Harold Cook, democratic strategist and former executive director, Democratic Party of Texas; and Brendan Steinhauser, republican strategist, co-founder and partner, Steinhauser Strategies, Austin
Moderated by Evan Smith, co-founder and CEO,
The Texas Tribune, Austin

If you have previously attended the popular political debate at the THA Annual Conference and Expo in the past, you know things can get pretty heated. Evan Smith, CEO and co-founder of The Texas Tribune, won't hold back this year as he grills Republican strategist Brendan Steinhauser and Democratic strategist Harold Cook on what the results of the presidential election mean for Texas hospitals. Hear from both sides of the aisle in this truly Texas, truly real discussion.

5:30–7 p.m.
THA Game Night Reception – Grand Ballroom 4th Floor

Friday, January 27

7:30 a.m.–12:30 p.m.

7:30–8:45 a.m.
Horace Cardwell ACHE Affiliates Breakfast
Edward H. Lamb, FACHE, division president, Western Division, IASIS Healthcare, South Jordan, Utah and ACHE Chairman-Elect

7:30–9 a.m.
Breakfast in the Exhibit Hall and Innovation Spotlight

9-10:30 a.m.
America and Texas at a Time of Great Disruption

Matthew Dowd, chief political analyst, ABC News

American and Texas are at a time of profound change and disruption in politics, communications, governance and business. Dowd will explore what this means moving forward, how this will impact leaders like you, what you can do to thrive and eight values that are crucially necessary to succeed.

10:30–11 a.m.
Refreshment Break in the Exhibit Hall and Member Showcase

11 a.m.–12:30 p.m.
Closing Luncheon
You won't want to miss this special closing luncheon with guest speakers U.S. Sen. John Cornyn and Charles Smith, executive commissioner of the Texas Health and Human Services Commission.

Online registration is now closed. Please fax in a PDF registration form or contact the THA Service Center at servicecenter@tha.org or 512/465-1057 to register for the conference.

PDF Registration Form

Upcoming Events

Speaker Proposal Form

Connect With Us