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Your Connection to the Texas Hospital Market

With more than 10 percent of all U.S. hospitals located in Texas, the Texas hospital market is the largest, most dynamic health care market in the country. THA is the only organization in Texas that represents the state’s entire hospital industry - 77 percent of all Texas hospitals are THA members.

Through THA and its family of companies, you can reach some:

Hospital Organizations
500 hospital organizations;
Hospital Employees
369,000 hospital employees; and
Hospital Trustees
4,000 hospital trustees.

  Access the Digital Version

Texas Hospitals, THA’s premier publication, features in-depth articles on hot issues, case studies that highlight best practices, and information and education vitally important to Texas hospital executives, management teams, clinical leaders and trustees. The bimonthly magazine has a circulation of more than 8,000 and is available in both print and digital editions.

Plus, when you advertise in the print edition, your ad also will appear in the digital version of the magazine with a hyperlink to your website.

Advertisers have several options for exposure in Texas Hospitals, from traditional ads in a variety of sizes to advertorials and corporate profiles.

Fast Facts about Texas Hospitals readers

  • 85% of readers read all or part of each issue.
  • 60% pay attention to ads.
  • 1 in 5 readers have contacted an advertiser.
  • 78% have discussed an article with a colleague.


Source: 2014 Texas Tech University Center for Communications Research survey of readers

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