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Where Social Media and Health Care Meet: Harnessing New Media Tools

Resource Guide and Annual Subscription Service

Cover of social media resource guide

See Table of Contents.



Product sponsored by:
Click to visit Coffey Communications' Web site


       

Format: PDF Files
Member Price: $195  You save 34%!
Non-Member Price: $295


Yesteryear’s dot-com buzz has become today’s social media explosion. Everywhere you look there are mentions of social media. Celebrities are on Twitter, executives now blog and traditional news outlets are turning to podcasts and Facebook groups as ways to distribute content. Web 2.0/social media is transforming the way we do business and communicate – and health care is not immune. Hospitals are just beginning to realize the power and promise of social media.

To help Texas hospitals better understand and leverage social media, the Texas Hospital Association is pleased to offer a resource guide with 12 monthly updates highlighting tips, tricks, and best practices from hospitals and health care organizations from around the country. This guide and subscription service includes:

Read the buzz about THA's social media conference! View Austin American-Statesman article and check out the Twitter hashtag #thasm devoted to the conference.


  • Social media platforms and tools;
  • Example best practices and
    case studies;
  • Sample policies and procedures;
  • Social media terms and definitions;
  • Industry research and findings.

View data sheet.

 

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